Join this class to learn the three most effective Facebook ad audiences to target to raise money. If you join the webinar, you’ll learn how…

So you know that Google Analytics is a powerful tool to measure your website and understand your digital communications. But how do you actually use…

We all know that analytics is one of the most important pieces of any digital campaign. But how to do the analytics when you have…

Best Practices and Resources to bring creativity into your organization. From Shepard Fairey’s “HOPE” poster for the Obama campaign, to Donald Trump’s red MAGA hat,…

Essential to all good content, marketing, and advertising strategy are audience archetypes or user personas. Every major company uses them in their campaigns to engage…

Critical to good campaign strategy in planning, web design, and content development is having an archetype to your core audience/s. Too often projects are planned…

Blogs are both time consuming and potentially great ways to engage your target audiences. Organizations that win at blogging have consistent planning and drafting systems.…

Blogs are still a key component to most organization’s website. When done well they are drivers of engagement and site traffic. Let’s make sure you’ve…

This course will help you understand how to build a Social Ambassadors program to drive your narrative. We’ll make sure you understand the strategy and set reasonable goals. Equip you with templates and planning tools. Together we’ll work to help you launch your program at the end of this course

Our email lists are one of our core digital infrastructure assets. Determining the actual value of our email list and understanding how that can be…

Digital Advertising can be overwhelming and quite frankly complicated. In this webinar we’ll breakdown the main digital advertising networks and touch on a few of…

As we near the end of the electoral cycle campaigns and many projects will come to a close. Having a plan to brief your digital…

As Digital Leaders we have to figure out how to meet our goals with human capacity. This is often one of the hardest parts of…

As Digital Leaders balancing goals and project budgets are always a struggle. Regardless of the size of your organization, it is always a challenge. In…

As Digital Leaders we have multiple key audiences and goals to consider when it comes to reporting. One essential part of reporting is making sure…

There is so much confusion about what digital organizing is. In this training we’ll break down the essentials of Digital Organizing and what it is…

This training takes the core Digital Project Planning Blueprint and expands into using it specifically for a video launch. At their core, successful organizations, campaigns,…