Facebook for Organizing

Brad · December 23, 2020

Facebook is still the dominant social media platform and a powerful organizing tool. Leveraging Facebook for organizing is different than thinking about a broadcast and engagement strategy. In this training, we’ll be thinking about how to leverage Facebook not to just engage but to take on digital organizing for online and in-person action.

We’ll discuss these key areas:

  • Facebook strategy overview
  • Events as core to organizing
  • Leveraging Groups.
  • Groups and Pages.

Key takeaway: Fundamentals of Facebook for Organizing tips and tactics.

About Instructor


Founder of the Center for Digital Strategy and Author of The Digital Plan. I host training and strategy conversations to empower organizations and campaigns around the world. Also, serving as a Senior Digital Strategic Advisor for organizations and campaigns. I was the first Digital Training Director for President Obama. Over the last decade, I've supported nonprofit and NGO organizations around the globe. Including political campaigns and ballot initiatives from local races to the several Presidential campaigns.

39 Courses

Not Enrolled
Included with Membership

Course Includes

  • 1 Lesson