Streaming live online — June 25th – 27th
Streaming live online
May 7th – 9th
1 ET / 10 AM PT
Why is digital fundraising essential? How can we reframe the way we think about asking for money? Why are small-dollar donors important? Intro to Digital Fundraising tackles these questions and outlines steps your campaign can take to dive into digital fundraising.
3 ET / 12 PT
Welcoming new digital sign ups and donors has become a standard practice in fundraising. But how can we optimize and automate welcome series to cut through the noise, increase conversions, and build life-long relationships with loyal donors? Join National Trust for Historic Preservation and Kids in Need of Defense (KIND) as they discuss powerful campaign examples that capture donor imagination during that critical moment after sign ups when donors have shown initial commitment and interest. We’ll explore tactics like simple surveys, petitions, and other non-donation asks that give your new donors ways to self-segment and take action on your behalf. We’ll also examine the strategy involved in growing your file of recurring donors who are committed to the long term success of your mission.
2 ET / 11 AM PT
Major email providers are cracking down on email senders. If you’re not focused on email deliverability, your program could have an increasingly more difficult time reaching the members you’ve fought so hard to gather!
Learn more about the nuts and bolts of implementing deliverability in your email program, including technical aspects (SPF, DKIM, DMARC), testing down the list, and reactivation methods.
12 ET / 9 AM PT
An inside look at a strategy that disrupted disinformation campaigns that threatened Ohio’s critical 2023 abortion rights ballot initiative. Drawing on firsthand experience, this training will showcase proven tactics to intercept and redirect misled voters searching for clarity.
With a special focus on how email strategy was critical.
We’ll expose opposition disinformation tactics and battle-tested narrative interception strategies that achieved unprecedented results. Learn how we defeated multifaceted confusion and disinformation efforts through innovative search strategies, and uncovered (and later removed ) dangerous state-sponsored misinformation that received national attention through AP News coverage.
1 ET / 10am PT
In this digital day and age, you have likely experienced reading emails of all kinds — ones that make you smile, ones that you save to read later, and even ones that stop you in your tracks and fully immerse you in their content. As a nonprofit professional, you know the impact a powerful email can have on a reader.
Yet, on the flip side, you have also read those emails that make you cringe — ones that are designed poorly and hard to read, ones that are filled with incorrect information, or even ones that just have too much information for you to reasonably read through.
During this session, we’ll walk through the best – and worst – of nonprofit email newsletters. By the end of this session, you’ll walk away with common mistakes to avoid and a clear path where you want to take your organization’s email marketing. With these easy tips, you’ll be able to draw your audience into your cause as a lifelong supporter.
2 ET / 11 am PT
What if you could transform a policy document into three versions of a fundraising email in minutes? What if managing replies to your email program was pleasant? Practical AI for Email Practitioners will show you how this is possible with a dash of theory and generous helping of practice so that you can leverage your learning ASAP.
3 ET / 12 PT
Email can serve as the bedrock of a campaign for grassroots fundraising, organization and communication efforts. But so many organizations struggle to write emails that “work.”
Does your email have too many calls-to-action? Does it contain a theory of change? Will it pass the grandparents test? How about the grandkids test?!
Throughout this session we’ll cover email best practices, common mistakes to avoid and a whole lot more.
Yes, to make the event as accessible as possible we offer our summits completely online so people can join from anywhere in the world.
Yes, all sessions will be recorded. You will receive a login for https://centerfordigitalstrategy.com after the event to access all recordings and resources.
Yes! This event will be rich with chances to connect attendees, sponsors, and speakers.
You can pay above with a credit card. If you need to pay with an online check please email: [email protected]
Yes, we offer scholarships for individuals and organizations who need them. Please use this form: https://centerfordigitalstrategy.com/scholarship
