
Measure Social Media Success: Conversion to Social Action
[et_pb_section fb_built=”1″ _builder_version=”3.22.3″ background_image=”https://centerfordigitalstrategy.com/wp-content/uploads/2018/04/TheDigitalPlan_Header_full.png” custom_padding=”0|0px|0|0px|true|false”][et_pb_row custom_padding=”23.6875px|0px|8px|0px|false|false” _builder_version=”3.22.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_text admin_label=”Title Text” _builder_version=”3.19.18″ header_font=”|800|||||||” header_text_color=”#ffffff” header_font_size=”50px” link_option_url=”https://centerfordigitalstrategy.com/a-new-way-to-measure-social-media-success” link_option_url_new_window=”on” header_font_size_tablet=”40px” header_font_size_phone=”30px” header_font_size_last_edited=”on|phone”]
A New Way to Measure Social Media Success: Conversion to Social Action
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22.3″ custom_padding=”2px|0px|7px|0px|false|false”][et_pb_row use_custom_gutter=”on” gutter_width=”1″ custom_padding=”11px|0px|0px|0px|false|false” _builder_version=”3.22.3″][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_text admin_label=”Date Text” _builder_version=”3.24″ header_2_font=”|700|||||||” header_2_text_color=”#0c71c3″]
Free ON-Demand until June 21st.
( Available for members and purchase after. )
[/et_pb_text][et_pb_text disabled_on=”on|on|on” _builder_version=”3.19.2″ header_font=”||||||||” header_2_font=”|700|||||||” header_2_text_color=”#0c71c3″ disabled=”on”]
Tuesday, February 5th at 3 ET / 12 PT Approx 45 Minutes
Cost:Â This is a special free training open to all but RSVP before spots fill up!
[/et_pb_text][et_pb_button custom_button=”on” button_text_size=”30px” button_text_color=”#ffffff” button_bg_color=”#b1de00″ button_text=”Watch Here” _builder_version=”3.24″ button_url=”https://centerfordigitalstrategy.com/measure-social-media-success-conversion-to-social-on-demand/” button_alignment=”center” button_font=”||||||||”][/et_pb_button][et_pb_text admin_label=”Description Text” _builder_version=”3.19.18″ text_font_size=”16px” header_2_font=”|700|||||||” header_2_text_color=”#133852″ header_2_font_size=”40px”]
Description:
We all know that analytics is one of the most important pieces of any digital campaign. But how to do the analytics when you have a to do list a mile long and it was all due yesterday? Join us for this online class with Social Media Strategist/Trainer Beth Becker who has developed an index metric that can you help you manage your time while still doing the analytics necessary to run a successful digital program.
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22.3″ custom_padding=”9px|0px|18px|0px|false|false” top_divider_style=”arrow” top_divider_color=”#b1de00″ top_divider_height=”26px” top_divider_flip=”horizontal” bottom_divider_style=”arrow” bottom_divider_color=”#b1de00″ bottom_divider_height=”27px” bottom_divider_flip=”vertical”][et_pb_row custom_padding=”23.6562px|0px|5px|0px|false|false” _builder_version=”3.22.3″][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_text admin_label=”Key Takeaway Text” _builder_version=”3.19.18″ text_font_size=”20px” header_2_font=”Montserrat|700|||||||” header_2_text_align=”center” header_2_text_color=”#133852″ header_2_font_size=”40px” text_orientation=”center” custom_padding=”|70px||70px” custom_padding_tablet=”|40px||40px” custom_padding_phone=”|10px||10px” custom_padding_last_edited=”on|phone”]
Key takeaway:
What is the Conversion to Social Action Metric and how to figure it out. Plus worksheets.
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22.3″ custom_padding=”0|1px|0|0px|false|false”][et_pb_row custom_padding=”10px|0px|9px|0px|false|false” _builder_version=”3.22.3″][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_team_member name=”Beth Becker” position=”Founder of Becker Digital Strategies” image_url=”https://centerfordigitalstrategy.com/wp-content/uploads/2018/04/Beth-Becker-2018.jpg” facebook_url=”https://www.facebook.com/BeckerDigitalStrategies/” twitter_url=”https://twitter.com/spedwybabs” linkedin_url=”https://www.linkedin.com/in/spedwybabs/” icon_color=”#b1de00″ admin_label=”Trainer / Instructor” _builder_version=”3.19.18″ header_level=”h3″ header_font=”|700|||||||” header_text_align=”left” header_font_size=”30px” header_line_height=”1.2em” border_radii_image=”on|180px|180px|180px|180px” border_color_all_image=”#ffffff” custom_margin=”0px||” saved_tabs=”all”]
Beth Becker is the founder of Becker Digital Strategies, a boutique political digital consulting firm specializing in top-level digital strategy, social media strategy, and digital training. Well known for developing and leading NOI style digital boot camp trainings and mentoring the next generation of digital campaigners.
[/et_pb_team_member][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22.3″ custom_padding=”2px|0px|0|0px|false|false”][et_pb_row custom_padding=”5px|0px|0|0px|false|false” _builder_version=”3.22.3″][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_text admin_label=”Audiences Header Text” _builder_version=”3.19.18″ header_2_font=”|700|||||||” header_2_text_color=”#133852″ header_2_font_size=”40px”]
Audiences:
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row custom_padding=”6px|0px|7px|0px|false|false” _builder_version=”3.22.3″][et_pb_column type=”1_3″ _builder_version=”3.0.47″][et_pb_text _builder_version=”3.12.2″ header_font=”||||||||” header_3_font=”|600|||||||” header_3_text_align=”center” header_3_text_color=”#ffffff” background_color=”#0099e8″ custom_padding=”10px|||”]
Leadership
[/et_pb_text][et_pb_text admin_label=”Leaders Description Text” _builder_version=”3.19.18″]
Digital and Communications Directors having this resources and system will improve your content strategy.
[/et_pb_text][/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.0.47″][et_pb_text _builder_version=”3.12.2″ header_font=”||||||||” header_3_font=”|600|||||||” header_3_text_align=”center” header_3_text_color=”#ffffff” background_color=”#fb8c00″ custom_padding=”10px|||”]
Digital Staff
[/et_pb_text][et_pb_text admin_label=”Staff Description Text” _builder_version=”3.19.18″]
Content and Social Media Managers, anyone working on blogs and site content. You’ll find the strategy and worksheets valuable.
[/et_pb_text][/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.0.47″][et_pb_text _builder_version=”3.12.2″ header_font=”||||||||” header_3_font=”|600|||||||” header_3_text_align=”center” header_3_text_color=”#ffffff” background_color=”#8300e9″ custom_padding=”10px|||”]
Activists
[/et_pb_text][et_pb_text admin_label=”Volunteers Description Text” _builder_version=”3.19.18″]
Whether working with a small organization or project you can implement the learnings from this class.
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22.3″ custom_padding=”9px|0px|0|0px|false|false”][et_pb_row custom_padding=”4px|0px|0px|0px” _builder_version=”3.22.3″][et_pb_column type=”1_2″ _builder_version=”3.0.47″][et_pb_text admin_label=”Agenda Text” _builder_version=”3.19.18″ text_font_size=”16px” header_2_font=”|700|||||||” header_2_text_color=”#133852″ header_2_font_size=”40px”]
Agenda:
- What are the six buckets of social media metrics
- Which metrics should one pay attention to when measuring social media success and which should you not
- What exactly is Conversion to Social Action
- Live demonstration of the Conversion to Social Action Worksheet
[/et_pb_text][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.0.47″][et_pb_text disabled_on=”on|on|on” admin_label=”RSVP button for webinars” _builder_version=”3.19.18″ header_text_color=”#ef0404″ disabled=”on”]
[accessally_not_logged_in]
Log in to RSVP with Member Credits
[accessally_login use_https=’no’ show_logged_in=’no’ show_not_logged_in=’yes’ button_text=’Login!’ username_label=’Email’ password_label=’Password’ rememberme_label=’Remember Me’ lost_password_label=’Lost your password?’ snappy_login=’allow’][/accessally_not_logged_in][accessally_is_logged_in]
RSVP with 35 Training Credits
[accessally_custom_operation operation_id=’8′]
[/accessally_is_logged_in]
[/et_pb_text][et_pb_button button_url=”https://thedigitalplan.zoom.us/webinar/register/WN_wpDs7vW1TNa1vONuhiwYPw” button_text=”RSVP Now” disabled_on=”off|off|off” _builder_version=”3.19.18″ custom_button=”on” button_text_size=”30px” button_text_color=”#ffffff”]
[/et_pb_button][/et_pb_column][/et_pb_row][et_pb_row custom_padding=”8px|0px|0|0px|false|false” _builder_version=”3.22.3″][et_pb_column type=”4_4″ _builder_version=”3.0.47″][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ module_id=”payment” _builder_version=”3.22.3″ custom_padding=”0|0px|47.3906px|0px|false|false” top_divider_style=”arrow” top_divider_color=”#b1de00″ top_divider_height=”30px”][et_pb_row _builder_version=”3.22.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.17.6″ background_color=”#0099e8″ border_color_top=”#b1de00″ border_style_top=”dotted” custom_padding=”0px||0||false|false” custom_padding_tablet=”0px||0px|” top_divider_style=”ramp2″ top_divider_color=”#b1de00″ top_divider_height=”35px” top_divider_flip=”horizontal” transparent_background=”off” global_module=”27621″][et_pb_row use_custom_gutter=”on” gutter_width=”2″ custom_padding=”50px||50px|” padding_mobile=”on” column_padding_mobile=”on” parallax_method_1=”off” parallax_method_2=”off” parallax_method_3=”off” _builder_version=”3.22.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_4″ _builder_version=”3.0.47″][et_pb_text _builder_version=”3.17.6″ text_font=”Source Sans Pro|on|||” text_text_color=”#666666″ text_font_size=”18″ text_line_height=”1.4em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||8px|” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]
Training
[/et_pb_text][et_pb_text _builder_version=”3.19.18″ text_font=”Montserrat||||||||” text_text_color=”#ffffff” text_font_size=”18px” text_line_height=”2em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|||” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]
Organizational Training
Coaching & Strategy
Training Calendar
Updates
[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″][et_pb_text _builder_version=”3.19.2″ text_font=”Source Sans Pro|on|||” text_text_color=”#666666″ text_font_size=”18″ text_line_height=”1.4em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||8px|” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]
Membership
[/et_pb_text][et_pb_text _builder_version=”3.19.18″ text_font=”Montserrat||||||||” text_text_color=”#ffffff” text_font_size=”18″ text_line_height=”2em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|||” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]
Learn More
Login
Resources
On-Demand Trainings
[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″][et_pb_text _builder_version=”3.17.6″ text_font=”Source Sans Pro|on|||” text_text_color=”#666666″ text_font_size=”18″ text_line_height=”1.4em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||8px|” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]
About
[/et_pb_text][et_pb_text _builder_version=”3.19.18″ text_font=”Montserrat||||||||” text_text_color=”#ffffff” text_font_size=”18″ text_line_height=”2em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|||” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]
The Book
General About
Privacy Policy
Terms of Service
[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″][et_pb_text _builder_version=”3.17.6″ text_font=”Source Sans Pro|on|||” text_text_color=”#666666″ text_font_size=”18″ text_line_height=”1.4em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||8px|” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]
Connect
[/et_pb_text][et_pb_text _builder_version=”3.19.2″ text_font=”Montserrat||||||||” text_text_color=”#ffffff” text_font_size=”18″ text_line_height=”2.2em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|||” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]
[/et_pb_text][et_pb_social_media_follow _builder_version=”3.19.2″ border_radii=”on|100%|100%|100%|100%” link_shape=”circle”][et_pb_social_media_follow_network social_network=”facebook” url=”https://www.facebook.com/TheDigitalPlan/” _builder_version=”3.19.2″ background_color=”#3b5998″ bg_color=”#3b5998″ link_shape=”circle” follow_button=”off” url_new_window=”on”]
[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https://twitter.com/TheDigitalPlan” _builder_version=”3.19.2″ background_color=”#00aced” bg_color=”#00aced” link_shape=”circle” follow_button=”off” url_new_window=”on”]
[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”youtube” url=”https://www.youtube.com/c/thedigitalplan?sub_confirmation=1″ _builder_version=”3.19.2″ background_color=”#a82400″ border_radii=”on|3px|3px|3px|3px” bg_color=”#dd4b39″ link_shape=”circle” follow_button=”off” url_new_window=”on”]
youtube
[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/company/thedigitalplan/” _builder_version=”3.19.2″ background_color=”#007bb6″ bg_color=”#cb2027″ link_shape=”circle” follow_button=”off” url_new_window=”on”]
[/et_pb_social_media_follow_network][/et_pb_social_media_follow][et_pb_divider show_divider=”off” disabled_on=”on|on|off” _builder_version=”3.2″ height=”10px” hide_on_mobile=”on”][/et_pb_divider][et_pb_button button_url=”mailto:[email protected]” button_text=”Email Us” button_alignment=”center” _builder_version=”3.17.6″ custom_button=”on” button_text_size=”20px” button_text_color=”#ffffff” button_bg_color=”#b1de00″ button_border_color=”#d94b6a” button_border_radius=”100″ button_font=”Montserrat|700|||||||” button_icon=”%%109%%” custom_css_main_element=”width:100%;||” button_text_color_hover=”#ffffff” button_border_color_hover=”#d94b6a” button_border_radius_hover=”100″ button_letter_spacing_hover=”0″ button_bg_color_hover=”#d94b6a” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”on” button_text_color__hover=”#ffffff” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”on” button_border_color__hover=”rgba(177,222,0,0.73)” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”on” button_border_radius__hover=”100″ button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”on” button_letter_spacing__hover=”0″ button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”on” button_bg_color__hover=”rgba(177,221,2,0.65)” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][/et_pb_button][/et_pb_column][/et_pb_row][/et_pb_section]