Developing a Content Calendar

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Developing a Content Calendar

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Content is the backbone of good engagement and having a consistent content calendar is the number one way to reach content engagement goals. While there are many apps, tools, and systems for content calendars this effective Google doc system can be easily replicated by your organization and easily scaled.

After watching this training video, you’ll be ready to go with a content calendar that is easy to manage and helps you focus on your organizational goals and priorities.

Key takeaway: A content calendar template you can put into action today.

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Resources:

Developing a Content Calendar Google doc you can copy and use. 
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Brad (Schenck) Caldana is a leading digital and engagement strategist for nonprofits and political campaigns. He’s been driving engagement via the internet for over a decade and the author of “The Digital Plan — Strategic guidance and planning to: Win political campaigns. Grow nonprofit organizations. Launch projects and meet goals.” His trainings have empowered thousands of people around the world.

Important roles he’s held: President Obama’s 2012 Training Director and  battleground state digital strategy, Digital Strategy for the Democratic National Committee, Digital Strategy for the Obama-Biden 2012 Inaugural team, founding Digital Strategist for Organizing for Action, CREDO SuperPAC Digital Strategy, Head of Engagement for Vote.org, Rainforest Action Network Digital Engagement Director, and dozens of other campaigns and international nonprofits.

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Resources:

Developing a Content Calendar Google doc you can copy and use. 

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